WE DON'T DESIGN VISUALS.
WE DESIGN experiences.

Expanum is an international boutique agency specializing in strategy-driven branding, design, and visual storytelling. We turn strategy into atmosphere, design into emotion, and visual identity into a world of sensory experience. We create brands that you can feel.

Our Approach

Our Approach

01

Holistic Vision

We see brands like ecosystems — grounded in research, shaped by intuition, and refined through a structured process. Each touchpoint emerges from the same strategic core, so identity, digital, and experience feel seamless and meticulously crafted.

02

Efficiency

Our process is clear, efficient, and structured — ensuring timelines are respected and communication stays effortless. Quality and speed can coexist when the foundation is built with intention.

03

Peace of Mind

We believe great design should feel effortless for the client. You can focus on your business while we manage the creative journey from concept to completion — with transparency and care.

04

Attention to Details

We are driven by perfection and never settle for “good enough.” Every curve, texture, and proportion is refined until it reflects our highest standard of design.

Selected Work

Selected Work

Selected Work

We work alongside a carefully selected network of partners and experts with experience across 60+ global projects, delivering depth and precision across markets and cultures.

Services

As a branding agency, we offer a full range of services to help your brand evolve, grow, and take shape online and offline.

Services

As a branding agency, we offer a full range of services to help your brand evolve, grow, and take shape online and offline.

Brand Foundation

Cultural & Market Research

Brand Audit & Competitive Analysis

Positioning & Value Proposition

Brand Architecture

Brand Idea & Manifest

Brand Personality & Tone of Voice

Customer Insight & Experience Strategy

Brand Essence & Pyramid

Brand Foundation

Cultural & Market Research

Brand Audit & Competitive Analysis

Positioning & Value Proposition

Brand Architecture

Brand Idea & Manifest

Brand Personality & Tone of Voice

Customer Insight & Experience Strategy

Brand Essence & Pyramid

Brand Foundation

Cultural & Market Research

Brand Audit & Competitive Analysis

Positioning & Value Proposition

Brand Architecture

Brand Idea & Manifest

Brand Personality & Tone of Voice

Customer Insight & Experience Strategy

Brand Essence & Pyramid

Strategy

Communication Strategy

Marketing Strategy

Trendwatching & Insight Analysis

Strategy

Communication Strategy

Marketing Strategy

Trendwatching & Insight Analysis

Strategy

Communication Strategy

Marketing Strategy

Trendwatching & Insight Analysis

Visual Identity

Naming

Logo Development

Visual Identity System

Stationery

Brand Guidelines

Visual Identity

Naming

Logo Development

Visual Identity System

Stationery

Brand Guidelines

Visual Identity

Naming

Logo Development

Visual Identity System

Stationery

Brand Guidelines

Brand Experience

Website Design & Development

Social Media Design

Packaging Design

Print Design

Brand Experience

Website Design & Development

Social Media Design

Packaging Design

Print Design

Brand Experience

Website Design & Development

Social Media Design

Packaging Design

Print Design

Areas of focus

Our expertise lies at the intersection of hospitality, lifestyle, and refined service — where every interaction becomes part of a story.

Areas of focus

Our expertise lies at the intersection of hospitality, lifestyle, and refined service — where every interaction becomes part of a story.

Areas of focus

Our expertise lies at the intersection of hospitality, lifestyle, and refined service — where every interaction becomes part of a story.

  • black and white bed near brown wooden table

    Hospitality

    black and white bed near brown wooden table

    Hospitality

    black and white bed near brown wooden table

    Hospitality

  • silhouette photography of woman doing yoga

    Lifestyle

    silhouette photography of woman doing yoga

    Lifestyle

    silhouette photography of woman doing yoga

    Lifestyle

  • Elegant wooden dining table set for a meal.

    Restaurants & Bars

    Elegant wooden dining table set for a meal.

    Restaurants & Bars

    Elegant wooden dining table set for a meal.

    Restaurants & Bars

  • A car is parked in front of a house

    Real Estate

    A car is parked in front of a house

    Real Estate

    A car is parked in front of a house

    Real Estate

  • man's face

    Wellness & Beauty

    man's face

    Wellness & Beauty

    man's face

    Wellness & Beauty

  • a man wearing sunglasses standing in front of a boat

    Elite Sport

    a man wearing sunglasses standing in front of a boat

    Elite Sport

    a man wearing sunglasses standing in front of a boat

    Elite Sport

Our process is crafted to make your experience structured, personal, and effortless — from first contact to brand launch and beyond.

01.

Inquiry & Consultation

We begin with a thoughtful conversation to understand your goals, brand vision, and business objectives.

01.

Inquiry & Consultation

We begin with a thoughtful conversation to understand your goals, brand vision, and business objectives.

01.

Inquiry & Consultation

We begin with a thoughtful conversation to understand your goals, brand vision, and business objectives.

02.

Briefing & Proposal

After learning your story, we prepare a tailored proposal shaped around your needs and direction.

02.

Briefing & Proposal

After learning your story, we prepare a tailored proposal shaped around your needs and direction.

02.

Briefing & Proposal

After learning your story, we prepare a tailored proposal shaped around your needs and direction.

03.

Agreement & Onboarding

Once the collaboration is confirmed, we formalize all details and set up your dedicated project space for clear communication and smooth workflow.

03.

Agreement & Onboarding

Once the collaboration is confirmed, we formalize all details and set up your dedicated project space for clear communication and smooth workflow.

03.

Agreement & Onboarding

Once the collaboration is confirmed, we formalize all details and set up your dedicated project space for clear communication and smooth workflow.

04.

Strategy

We research, analyze, and define the strategic foundation - transforming insights into a clear creative direction.

04.

Strategy

We research, analyze, and define the strategic foundation - transforming insights into a clear creative direction.

04.

Strategy

We research, analyze, and define the strategic foundation - transforming insights into a clear creative direction.

05.

Design Development

We translate insights into visuals. Each concept is refined with intention and precision until it fully embodies your brand’s spirit.

05.

Design Development

We translate insights into visuals. Each concept is refined with intention and precision until it fully embodies your brand’s spirit.

05.

Design Development

We translate insights into visuals. Each concept is refined with intention and precision until it fully embodies your brand’s spirit.

06.

Delivery & Support

Final materials are delivered with full guidelines. We remain available for further direction, consulting, and creative growth.

06.

Delivery & Support

Final materials are delivered with full guidelines. We remain available for further direction, consulting, and creative growth.

06.

Delivery & Support

Final materials are delivered with full guidelines. We remain available for further direction, consulting, and creative growth.

Every brand begins with a dream. We turn dreams into form, form into feeling — and feeling into lasting legacy.

EXPANUM. Where brands become timeless.

Daniela C.

Every brand begins with a dream. We turn dreams into form, form into feeling — and feeling into lasting legacy.

EXPANUM. Where brands become timeless.

Daniela C.

Every brand begins with a dream. We turn dreams into form, form into feeling — and feeling into lasting legacy.

EXPANUM. Where brands become timeless.

Daniela C.

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